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Doctrina
Derecho Internacional Mondaq - Ecuador Law Articles in English - (02 de Septiembre 2003)
Romero Arteta Ponce
... Perhaps the most important benefit for the franchisee in a developing market like Ecuador is that a franchise represents a highly successful, time tested business model. Under this paradigm ...... Name recognition is another key ingredient to the success of a franchise. Ecuadorians have long been ...
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